John B. Van Zwieten

John is a co-founder of foreAction.com. He established the company in 1999 to provide interim management and coaching services to Silicon Valley companies.  His clients have included Atheros Communications, SHPS, Netcentives, Alta Vista, Audience and Tallwood Venture Capital. 

Prior to founding foreAction.com, John was a consultant with the Catalyst Consulting Team, Santa Cruz, CA. His major focus at Catalyst was to help corporate managers align with changes in strategic direction. He also established an executive coaching practice to help senior executives work more productively with others.  Prior to joining Catalyst, John was head of international business development for InfiNet.  In 1994, John founded WorldNews Online, the first Latin American news aggregator on the Internet to carry daily news in the Spanish and Portuguese languages. 

John has worked as a management consultant in various roles since 1979. He was the business case study writer for Sterling Livingston, a noted Harvard Business School Professor. He helped pioneer the development of case-oriented, microcomputer-based business simulations, developing major simulations for the advertising, entertainment, chemical and newspaper industries.  He holds a BA from Antioch College and an MA in psychology from Duquesne University.